How Apoteket Ab Can Retain Its Customers After De-regulation?: a Case Study - Saqib Saeed Khan - Grāmatas - LAP LAMBERT Academic Publishing - 9783845433677 - 2011. gada 30. septembris
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Saqib Saeed Khan
How Apoteket Ab Can Retain Its Customers After De-regulation?: a Case Study

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To study how Apoteket AB can retain its customers after the government decision to implement de-regulation in Swedish pharmaceutical market. Apoteket AB was the only state-owned pharmacy for more than 38 years but now they are in competition with other pharmacy operators including supermarkets and gas stations. The main purpose of this study is to find out those vital factors which are important to customers in selecting pharmacy operators for buying prescription and non-prescription products.

Mediji Grāmatas     Paperback Book   (Grāmata ar mīksto vāku un līmēto muguru)
Izlaists 2011. gada 30. septembris
ISBN13 9783845433677
Izdevēji LAP LAMBERT Academic Publishing
Lapas 100
Izmēri 150 × 6 × 226 mm   ·   167 g
Valoda Vācu  

Skatīt visus Saqib Saeed Khan ( piem., Paperback Book )