Pastāsti draugiem par šo preci:
Customer-Dominant Logic: Customer-Dominant Management as a New Target in Relationship Marketing Manfred Bruhn 2024 edition
Customer-Dominant Logic: Customer-Dominant Management as a New Target in Relationship Marketing
Manfred Bruhn
This book provides a structured overview of Customer-Dominant Logic and formulates fundamental principles that form the basis for a realignment of customer-oriented corporate management.
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2024. gada 27. novembris |
| ISBN13 | 9783658453510 |
| Izdevēji | Springer Fachmedien Wiesbaden |
| Lapas | 425 |
| Izmēri | 150 × 220 × 20 mm · 1 kg |
| Valoda | Angļu |
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim