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Vergleichende Werbung fur die Positionierung neuer Marken: Untersuchung der Werbewirkung mittels Strukturgleichungsanalyse Robert Kramer
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Vergleichende Werbung fur die Positionierung neuer Marken: Untersuchung der Werbewirkung mittels Strukturgleichungsanalyse
Robert Kramer
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2016. gada 16. novembris |
| ISBN13 | 9783658164690 |
| Izdevēji | Springer Fachmedien Wiesbaden |
| Lapas | 271 |
| Izmēri | 150 × 220 × 10 mm · 344 g |
| Valoda | Vācu |
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