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Brand Analysis Axe - Consumer Behaviour Theories: Maslow Theory, Freudian Personality Theory, Involvement Theory Alena Kalkum
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Brand Analysis Axe - Consumer Behaviour Theories: Maslow Theory, Freudian Personality Theory, Involvement Theory
Alena Kalkum
Seminar paper from the year 2012 in the subject Psychology - Work, Business, Organisational and Economic Psychology, grade: 1,7, University of Newcastle, language: English, abstract: Table of contents Brand Overview Survey Target Group Maslow Theory Freudian Personality Theory Involvement Theory Conclusion References Internet Sources Enlargement Range
30 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2013. gada 2. marts |
| ISBN13 | 9783656380177 |
| Izdevēji | Grin Verlag |
| Lapas | 30 |
| Izmēri | 148 × 210 × 2 mm · 56 g |
| Valoda | Vācu |
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