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Retail Category Management: Decision Support Systems for Assortment, Shelf Space, Inventory and Price Planning - Lecture Notes in Economics and Mathematical Systems Alexander Hubner 2011 edition
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Retail Category Management: Decision Support Systems for Assortment, Shelf Space, Inventory and Price Planning - Lecture Notes in Economics and Mathematical Systems
Alexander Hubner
Retail shelf management means cost-efficiently aligning retail operations with consumer demand. Retailers need to match consumer demand with shelf supply by balancing variety (number of products) and service levels (number of items of a product), and by optimizing demand and profit through carefully calibrated prices.
153 pages, 33 black & white illustrations, 19 black & white tables, biography
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2011. gada 31. augusts |
| ISBN13 | 9783642224768 |
| Izdevēji | Springer-Verlag Berlin and Heidelberg Gm |
| Lapas | 153 |
| Izmēri | 159 × 234 × 10 mm · 272 g |
| Valoda | Angļu |
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