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Boundary Spanning Elements and the Marketing Function in Organizations: Concepts and Empirical Studies Sunil Sahadev 2015 edition
Boundary Spanning Elements and the Marketing Function in Organizations: Concepts and Empirical Studies
Sunil Sahadev
This book presents current research on boundary spanning elements. and this monograph aggregates studies dealing with boundary spanning elements or has boundary spanning elements related to the marketing function as the main empirical platform under a uniform theoretical perspective.
173 pages, 17 black & white illustrations, biography
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2015. gada 24. marts |
| ISBN13 | 9783319134390 |
| Izdevēji | Springer International Publishing AG |
| Lapas | 173 |
| Izmēri | 442 × 245 × 16 mm · 414 g |
| Valoda | Franču |
| Redaktors | Malhotra, Neeru |
| Redaktors | Purani, Keyoor |
| Redaktors | Sahadev, Sunil |