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Valuing Customer Engagement: Strategies to Measure and Maximize Profitability - Palgrave Executive Essentials V. Kumar Second Edition 2024 edition
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Valuing Customer Engagement: Strategies to Measure and Maximize Profitability - Palgrave Executive Essentials
V. Kumar
In recent years, the concept of customer engagement has evolved as a powerful tool in the managerial toolkit of firms to incorporate a profitable approach to customer management.
280 pages, 14 Illustrations, color; 48 Illustrations, black and white; XXVIII, 280 p. 62 illus., 14
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2024. gada 20. februāris |
| ISBN13 | 9783031432989 |
| Izdevēji | Springer International Publishing AG |
| Lapas | 280 |
| Izmēri | 150 × 220 × 10 mm · 430 g |
| Valoda | Vācu |
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