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Artificial Intelligence and Transforming Digital Marketing - Studies in Systems, Decision and Control Allam Hamdan 2024 edition
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Artificial Intelligence and Transforming Digital Marketing - Studies in Systems, Decision and Control
Allam Hamdan
This book explores how AI is transforming digital marketing and what it means for businesses of all sizes and looks at how AI is being used to personalize content, improve targeting, and optimize campaigns. This book also examines some of the ethical considerations that come with using AI in marketing.
1188 pages, 251 Illustrations, color; 33 Illustrations, black and white; XX, 1188 p. 284 illus., 251
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2023. gada 4. oktobris |
| ISBN13 | 9783031358272 |
| Izdevēji | Springer International Publishing AG |
| Lapas | 1188 |
| Izmēri | 150 × 220 × 20 mm · 2,11 kg |
| Valoda | Angļu |
| Redaktors | Aldhaen, Esra Saleh |
| Redaktors | Hamdan, Allam |
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