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Firm Competitive Advantage Through Relationship Management: A Theory for Successful Sustainable Growth Bartosz Deszczynski 1st ed. 2021 edition
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Firm Competitive Advantage Through Relationship Management: A Theory for Successful Sustainable Growth
Bartosz Deszczynski
Relationship management (RM) is an essential part of business, but its success as a business model can be hard to measure, with some firms embracing a model that is truly relationship-orientated, while others claim to be relationship-orientated but in fact prefer transactional short-term gain.
279 pages, 24 Illustrations, black and white; XXI, 279 p. 24 illus.
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2021. gada 26. marts |
| ISBN13 | 9783030673376 |
| Izdevēji | Springer Nature Switzerland AG |
| Lapas | 279 |
| Izmēri | 221 × 155 × 21 mm · 498 g |
| Valoda | Vācu |
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