Pastāsti draugiem par šo preci:
Online Impulse Buying and Cognitive Dissonance: Examining the Effect of Mood on Consumer Behaviour Giovanni Mattia 2021 edition
Cena
€ 65,99
Pasūtīts no attālās noliktavas
Paredzamā piegāde . gada 27. okt. - . gada 4. nov.
Saņemiet paziņojumus par jauniem Giovanni Mattia izdevumiem
Mūsu klienti saka:
Pievienot savam iMusic vēlmju sarakstam
Pieejams arī kā:
Online Impulse Buying and Cognitive Dissonance: Examining the Effect of Mood on Consumer Behaviour
Giovanni Mattia
Based on substantial research and a sample of 212 impulsive millennial buyers, the book provides a comprehensive, but simple and synthetic framework of impulse buying, cognitive dissonance and positive affect state, highlighting their relationships.
99 pages, 2 Illustrations, black and white; XI, 99 p. 2 illus.
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2022. gada 13. februāris |
| ISBN13 | 9783030659257 |
| Izdevēji | Springer Nature Switzerland AG |
| Lapas | 99 |
| Izmēri | 150 × 220 × 10 mm · 159 g |
| Valoda | Vācu |
![Cover for Deborah Morrison · Brave Work in the Age of Climate Change: A Creative's Guide to Making Compelling Advertising and Brand Messages in Complicated Times (Paperback Book) [2022 edition] (2027)](https://imusic-static.b-cdn.net/images/missing-tall.png)
![Cover for David Kergel · Qualitative Educational and Bildungs Research (Hardcover Book) [2nd Second 2026 edition] (2027)](https://imusic.b-cdn.net/images/item/original/171/9783032186171.jpg?david-kergel-2027-qualitative-educational-and-bildungs-research-hardcover-book&class=scaled&v=1778118707)
![Cover for Matthew Harker · Fractional Differential Equations: Numerical Methods for Applications - Studies in Systems, Decision and Control (Hardcover Book) [2021 edition] (2027)](https://imusic.b-cdn.net/images/item/original/769/9783030323769.jpg?matthew-harker-2027-fractional-differential-equations-numerical-methods-for-applications-studies-in-systems-decision-and-control-hardcover-book&class=scaled&v=1604147403)
![Cover for Armen Gulian · Shortcut to Superconductivity: Superconducting Electronics via COMSOL Modeling (Hardcover Book) [Second Edition 2027 edition] (2027)](https://imusic.b-cdn.net/images/item/original/297/9783032255297.jpg?armen-gulian-2027-shortcut-to-superconductivity-superconducting-electronics-via-comsol-modeling-hardcover-book&class=scaled&v=1780400084)
![Cover for Joseph F. Hair Jr. · Partial Least Squares Structural Equation Modeling (PLS-SEM) Using R: A Workbook - Classroom Companion: Business (Hardcover Book) [Second Edition 2026 edition] (2027)](https://imusic.b-cdn.net/images/item/original/214/9783032283214.jpg?joseph-f-hair-jr-2027-partial-least-squares-structural-equation-modeling-pls-sem-using-r-a-workbook-classroom-companion-business-hardcover-book&class=scaled&v=1780320212)
![Cover for Sandro Skansi · Introduction to Deep Learning: Neural Networks, Large Language Models and Agentic AI - Undergraduate Topics in Computer Science (Paperback Book) [Second Edition 2027 edition] (2027)](https://imusic.b-cdn.net/images/item/original/597/9783032254597.jpg?sandro-skansi-2027-introduction-to-deep-learning-neural-networks-large-language-models-and-agentic-ai-undergraduate-topics-in-computer-science-paperback-book&class=scaled&v=1780344601)
![Cover for Handbook of Exoplanets (Hardcover Book) [Second Edition 2027 edition] (2027)](https://imusic.b-cdn.net/images/item/original/552/9783032068552.jpg?2027-handbook-of-exoplanets-hardcover-book&class=scaled&v=1780328218)
