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Bernard Shaw and Modern Advertising: Prophet Motives - Bernard Shaw and His Contemporaries Christopher Wixson Softcover reprint of the original 1st ed. 2018 edition
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Bernard Shaw and Modern Advertising: Prophet Motives - Bernard Shaw and His Contemporaries
Christopher Wixson
This book charts how promotional campaigns in which Bernard Shaw participated were key crucibles within which agency and personality could re-negotiate their relationship to one another and to the consuming public.
181 pages, 8 Illustrations, black and white; IX, 181 p. 8 illus.
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2019. gada 5. janvāris |
| ISBN13 | 9783030087494 |
| Izdevēji | Springer Nature Switzerland AG |
| Lapas | 181 |
| Izmēri | 209 × 147 × 14 mm · 260 g |
| Valoda | Vācu |
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