Peter Lesar

Restaurant Strong: First Principles of Restaurant Outperformance and How to Make Them Yours Peter Lesar

Restaurant Strong answer this question: "What do our restaurant leaders know that can help others to build their best businesses?" Backed by a decade of research into 100+ of the world's most powerful restaurant brands, Restaurant Strong uncovers 100 insights that define who rises to the top and who doesn't in the restaurant business.




Restaurant Strong answers such questions as: Why do just a few restaurant brands rise to the top while most produce less than hoped for outcomes? What is the growth model of restaurants and how do you reverse flattening or falling growth? What is the architecture of the highest performing restaurant concepts and how do you tweak yours into a higher gear? How do you become a great innovator of high-demand menu items and services? How have your negative biases been an obstacle to your business and what lens can you adopt to minimize their impact? And, how does a restaurant shape and lead a new category (and why is that important to your outcomes)?




?These questions are essential to restaurant businesses and have remained unanswered until now. Supported by independent and chain restaurant leader case studies and valuable training links at the end of each chapter, Restaurant Strong structures its questions and answers into a never-before-seen road map of exactly how restaurants shift gears from ordinary to extraordinary outcomes. In all of the history of restaurants, there has never been a book like Restaurant Strong...it offers a valuable rethink for all of us.