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Digital Marketing Management: A Handbook for the Current (or Future) CEO Debra Zahay Second edition
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Digital Marketing Management: A Handbook for the Current (or Future) CEO
Debra Zahay
A book for managers and would-be managers who need to upgrade their knowledge of digital marketing. Told from the perspective of marketing strategy, it puts digital marketing in the context of firm strategy selection.
188 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2020. gada 30. septembris |
| ISBN13 | 9781951527921 |
| Izdevēji | Business Expert Press |
| Lapas | 188 |
| Izmēri | 228 × 151 × 13 mm · 286 g |
| Valoda | Angļu |
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