Pastāsti draugiem par šo preci:
Digital Influence on Consumer Habits: Marketing Challenges and Opportunities Nripendra Singh-S. L. Gupta-Pooja Kansra
Digital Influence on Consumer Habits: Marketing Challenges and Opportunities
Nripendra Singh-S. L. Gupta-Pooja Kansra
Readers will learn service quality, peer pressure, online reviewers’ effect in the digital environment to aid in understanding the various risks and challenges involved in the digital environment, with examples of changing business and consumer scenario case studies as a result of Digital Transformation.
272 pages
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2024. gada 23. aprīlis |
| ISBN13 | 9781804553435 |
| Izdevēji | Emerald Publishing Limited |
| Lapas | 208 |
| Izmēri | 238 × 159 × 18 mm · 424 g |
| Valoda | Angļu |
| Redaktors | Gupta, S.L. (BIT Noida Campus, India) |
| Redaktors | Kansra, Pooja (Lovely Professional University, India) |
| Redaktors | Singh, Nripendra (Pennsylvania Western University, USA) |
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim