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Management and Marketing for Improved Competitiveness and Performance in the Healthcare Sector
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€ 299,49
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Paredzamā piegāde . gada 19. - 27. nov.
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Management and Marketing for Improved Competitiveness and Performance in the Healthcare Sector
Provides knowledge and skills to apply management and marketing on strategic, tactical, and operational aspects with an emphasis on the healthcare industry. Various aspects of management and marketing, such as operations management, quality management, human resources, brand management, and digital marketing, are discussed.
315 pages
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2021. gada 25. jūnijs |
| ISBN13 | 9781799872634 |
| Izdevēji | IGI Global |
| Lapas | 315 |
| Izmēri | 150 × 220 × 20 mm · 846 g |
| Valoda | Angļu |
| Redaktors | Pereira, Ines |
| Redaktors | Santos, Jose Duarte |
