Pastāsti draugiem par šo preci:
New Techniques for Brand Management in the Healthcare Sector
New Techniques for Brand Management in the Healthcare Sector
Explores the diffusion of new marketing knowledge, tendencies, and qualitative and quantitative methods for brand management in the private, public, and social health sectors and examines the movement from healthcare as a priceless commodity to one that can be, and is, commodified.
300 pages
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2021. gada 29. janvāris |
| Oriģinālā izdošanas datums | 2020 |
| ISBN13 | 9781799830344 |
| Izdevēji | IGI Global |
| Lapas | 300 |
| Izmēri | 150 × 220 × 20 mm · 907 g |
| Valoda | Angļu |
| Redaktors | Borges, Ana Pinto |
| Redaktors | Rodrigues, Paula |
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim