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Digital Marketing Strategies and Models for Competitive Business
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Digital Marketing Strategies and Models for Competitive Business
Presents research that seeks to connect theory with application, identifying best practices over digital marketing to business purposes. The book features coverage of a wide range of topics, including consumer analysis, search engine marketing, and marketing communications.
268 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2020. gada 27. marts |
| ISBN13 | 9781799829645 |
| Izdevēji | IGI Global |
| Lapas | 268 |
| Izmēri | 150 × 220 × 10 mm · 471 g |
| Valoda | Angļu |
| Redaktors | Guarda, Teresa |
| Redaktors | Pinto, Filipe Mota |
