Pastāsti draugiem par šo preci:
Nation Branding in Modern History - Explorations in Culture and International History Annika Estner-Marcel K. Will-Jessica C. E. Gienow-
Nation Branding in Modern History - Explorations in Culture and International History
Annika Estner-Marcel K. Will-Jessica C. E. Gienow-
A recent coinage within international relations, “nation branding” designates the process of highlighting a country’s positive characteristics for promotional purposes, using techniques similar to those employed in marketing and public relations. Nation Branding in Modern History takes an innovative approach to illuminating this contested concept.
300 pages, 4 illustrations
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2020. gada 1. novembris |
| ISBN13 | 9781789207934 |
| Izdevēji | Berghahn Books |
| Lapas | 300 |
| Izmēri | 227 × 152 × 26 mm · 408 g |
| Valoda | Angļu |
| Redaktors | Estner, Annika |
| Redaktors | Gienow-Hecht, Jessica C. E. |
| Redaktors | Viktorin, Carolin |
| Redaktors | Will, Marcel K. |
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim