Chin Siang Ng

Blueprint of Business Chin Siang Ng

Blueprint of Business is a business book guiding entrepreneur to build a comprehensive, risk-free and profitable business model. It can help them by understanding internal motivation, turn passion as a business with achievable goals and consistent efforts. This book also discuss on how to start a company with limited resources and ways to reduce risks. Entrepreneurs can use the value proposition framework which including the modern economic models and elements. It creates a unique value proposition and convinces the customer to buy the differentiated products or services. The customer segmentation enables the entrepreneurs to target their niche market systematically. In the next chapter, entrepreneurs will be equipped with the tools to distribute their goods or services via both direct and indirect channels. For the revenue model, discussion emphasizes on how to generate and improve sales. At last, entrepreneurs will learn to manage business expenses, and build a profitable business model.