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Press Play: Why Every Company Needs a Gaming Strategy Bastian Bergmann
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Press Play: Why Every Company Needs a Gaming Strategy
Bastian Bergmann
An eye-opening look at the rapidly rising growth of gaming and the companies – including Peloton, Burberry, the New York Times, BMW, and Chipotle – that are using games to win over customers.
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2025. gada 9. septembris |
| ISBN13 | 9781647826154 |
| Izdevēji | Harvard Business Review Press |
| Lapas | 192 |
| Izmēri | 242 × 164 × 23 mm · 396 g |
| Valoda | Angļu |
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