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How Creating Customer Value Makes You a Great Executive Gautam Mahajan
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How Creating Customer Value Makes You a Great Executive
Gautam Mahajan
Companies fail to create value as well as they could because tools of customer value are not known. The author corrects this in simple steps by defining customer value, how it builds loyalty, market share, and profitability; and how customer value can be measured and created.
156 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2017. gada 30. oktobris |
| ISBN13 | 9781631579882 |
| Izdevēji | Business Expert Press |
| Lapas | 156 |
| Izmēri | 152 × 228 × 8 mm · 218 g |
| Valoda | Angļu |
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