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Strategic Analysis: A Structured Approach Alfred Warner
Strategic Analysis: A Structured Approach
Alfred Warner
The purpose of this book is to overcome the problem of familiarity by developing a systematic approach to conducting a strategic analysis. From assessing the general industry environment to analyzing industry forces and firm resources, well known models are introduced and explained.
168 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2010. gada 30. novembris |
| ISBN13 | 9781606491751 |
| Izdevēji | Business Expert Press |
| Lapas | 168 |
| Izmēri | 152 × 229 × 11 mm · 268 g |
| Valoda | Angļu |