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Store Design and Visual Merchandising: Creating Store Space That Encourages Buying Claus Ebster
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Store Design and Visual Merchandising: Creating Store Space That Encourages Buying
Claus Ebster
Draws on both the research literature and the author's experience as a marketing consultant and consumer researcher. This book offers the interested reader a variety of hands-on suggestions on how to optimize the design of retail stores and service environments to increase customer satisfaction and sales.
201 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2011. gada 21. jūlijs |
| ISBN13 | 9781606490945 |
| Izdevēji | Business Expert Press |
| Lapas | 201 |
| Izmēri | 152 × 227 × 12 mm · 299 g |
| Valoda | Angļu |
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