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Crash Course in Strategic Planning - Crash Course Stephen A. Matthews
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Crash Course in Strategic Planning - Crash Course
Stephen A. Matthews
For practitioners, this text provides an easy-to-understand approach to strategic planning and execution. The general recipe for achieving an intended outcome is equal parts of the following: clear vision and mission, a practical strategic plan, daily activities linked to the mission, and unified commitment to the plan.
120 pages, 1, black & white illustrations
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