The Essential Marketing and Advertising Dictionary (Sphinx Dictionaries) - Jerry Rosenberg - Grāmatas - Sphinx Publishing - 9781572487031 - 2009. gada 1. marts
Ja vāks un nosaukums nesakrīt, pareizs ir nosaukums

The Essential Marketing and Advertising Dictionary (Sphinx Dictionaries)


Saņemt e-pastu, kad prece būs pieejama
Do you have a profile? Pierakstīties
Saņemiet paziņojumus par jauniem Jerry Rosenberg izdevumiem
Pievienot savam iMusic vēlmju sarakstam

Not rated yet

The Essential Marketing and Advertising Dictionary is an authoritative reference that defines more than 5,500 marketing and advertising terms in clear, concise, and understandable language. This dictionary incorporates terms used in both government and private-sector organizations. The terms cover every aspect of marketing and advertising, including terms related to direct mail, sales, retailing, international advertising and marketing, consumer behavior, market research, and print and broadcast advertising.

This book is essential for marketing, sales, and advertising professionals and students.

Mediji Grāmatas     Paperback Book   (Grāmata ar mīksto vāku un līmēto muguru)
Izlaists 2009. gada 1. marts
ISBN13 9781572487031
Izdevēji Sphinx Publishing
Lapas 768
Izmēri 200 × 38 × 125 mm   ·   453 g
Valoda Angļu  

Vairāk no Jerry Rosenberg

Rādīt visu

Vairāk no tā paša izdevēja