Pastāsti draugiem par šo preci:
The Food Industry Wars: Marketing Triumphs and Blunders Edward M. Mazze
The Food Industry Wars: Marketing Triumphs and Blunders
Edward M. Mazze
An analysis of the variables that can make or break marketers in the food industry, and a useful lesson on how to distinguish one from another. The authors examine 10 institutional formats in the American food marketing and distribution structure.
282 pages, black & white illustrations
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 1998. gada 25. jūnijs |
| ISBN13 | 9781567201116 |
| Izdevēji | Bloomsbury Publishing Plc |
| Lapas | 280 |
| Izmēri | 156 × 235 × 17 mm · 571 g |
| Valoda | Angļu |
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim