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Business & Marketing Across Cultures Julie Anne Lee
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Business & Marketing Across Cultures
Julie Anne Lee
An essential textbook for students of cross-cultural/intercultural business and marketing. It is liked to the X-Culture project, which is a multicultural exercise where students learn to solve real world international business problems.
264 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2023. gada 24. maijs |
| ISBN13 | 9781529754377 |
| Izdevēji | SAGE Publications Ltd |
| Lapas | 280 |
| Izmēri | 232 × 186 × 18 mm · 502 g |
| Valoda | Angļu |
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