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Green Marketing as a Positive Driver Toward Business Sustainability
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Green Marketing as a Positive Driver Toward Business Sustainability
Presents research on the methods and applications of integrating environmental considerations into all aspects of marketing. While highlighting topics including green consumerism, electronic banking, and sustainability, this book is designed for industrialists, marketers, professionals, engineers, educators, researchers, and scholars.
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2019. gada 26. jūlijs |
| ISBN13 | 9781522595595 |
| Izdevēji | IGI Global |
| Izmēri | 150 × 220 × 10 mm · 662 g |
| Valoda | Angļu |
| Redaktors | Naidoo, Vannie |
| Redaktors | Verma, Rahul |
