Pastāsti draugiem par šo preci:
Exploring the Dynamics of Consumerism in Developing Nations
Exploring the Dynamics of Consumerism in Developing Nations
Provides research on consumer behaviour in developing countries and changes in the socio-cultural dimensions of marketing. Highlighting topics such as celebrity influence, marketing malpractices, and the adoption of e-government, this publication is designed for researchers, advanced-level students, policymakers, and managers.
330 pages
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2019. gada 11. janvāris |
| Oriģinālā izdošanas datums | 2018 |
| ISBN13 | 9781522579069 |
| Izdevēji | IGI Global |
| Lapas | 330 |
| Izmēri | 150 × 220 × 20 mm · 1,34 kg |
| Valoda | Angļu |
| Redaktors | Gbadamosi, Ayantunji |