Yoshiyuki Oba

The Art of Managing Middle Yoshiyuki Oba

With economic stagnation continuing to take a toll, it's more important than ever for medium-sized enterprises to thrive. These businesses can stabilize national economies and are expected to increase in number throughout the world - and we need to create an environment where they can succeed. Yoshiyuki Oba, who has twenty-seven years of experience in multinational SME banking and related fields, explores what managers, business partners, service providers, bankers, and politicians can do to help medium-sized enterprises thrive in this guide. He answers questions such as: What are the common great ideas of excellent, medium-sized business managers? How are medium-sized enterprises defined? He also highlights policies governing medium-sized enterprises, management tools and consulting services to avoid, and why people still aren't paying enough attention to this niche in the middle. While medium-sized enterprises are often the most difficult to manage, you can master The Art of Managing Middle.