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Understanding Public Relations: Theory, Culture and Society Lee Edwards
Understanding Public Relations: Theory, Culture and Society
Lee Edwards
This text introduces a socio-cultural approach to public relations as a way of analysing the growing importance of public relations in its social, cultural and political contexts and brings theory to life with a range of case studies, including YouTube vlogging, the global fair trade movement and the 2016 EU referendum in the UK.
288 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2018. gada 1. maijs |
| ISBN13 | 9781473913103 |
| Izdevēji | SAGE Publications Ltd |
| Lapas | 288 |
| Izmēri | 170 × 241 × 16 mm · 496 g |
| Valoda | Angļu |