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Philosophy of Marketing - SAGE Library in Marketing Mark Tadajewski Five-volume Set Ed. edition
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Philosophy of Marketing - SAGE Library in Marketing
Mark Tadajewski
This new five-volume collection brings together the seminal articles that students and scholars must assimilate if they are to have a fully rounded understanding of the relevance of philosophy for their research, the varied nature of marketing and consumer research, and to help situate their own contributions to knowledge.
2032 pages, illustrations
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2013. gada 10. decembris |
| ISBN13 | 9781446274910 |
| Izdevēji | SAGE Publications Ltd |
| Lapas | 2032 |
| Izmēri | 236 × 315 × 194 mm · 4,01 kg |
| Redaktors | Hyman, Michael |
| Redaktors | O'Shaughnessy, John |
| Redaktors | Tadajewski, Mark |
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