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Public Relations Case Studies from Around the World (2nd Edition) Jean Valin-Judy Vanslyke Turk 2 Revised edition
Public Relations Case Studies from Around the World (2nd Edition)
Jean Valin-Judy Vanslyke Turk
The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice - from public diplomacy to corporate social responsibility to community relations to tourism to fundraising. They include "best practices" of multinational corporations, non-governmental organizations and governmental agencies around the world.
386 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2017. gada 31. jūlijs |
| ISBN13 | 9781433134548 |
| Izdevēji | Peter Lang Publishing Inc |
| Lapas | 386 |
| Izmēri | 243 × 161 × 28 mm · 574 g |
| Valoda | Angļu |
| Redaktors | Valin, Jean |
| Redaktors | VanSlyke Turk, Judy |