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Media Business Models: Breaking the Traditional Value Chain New edition
Media Business Models: Breaking the Traditional Value Chain
This volume addresses questions and explores scenarios, phenomena, and developments which point to new configurations arising from new media business models, innovative ways in which media practitioners engage their audiences, intercontinental media phenomena, user-generated content, and the general disconnect between print and online media paradigms.
269 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2016. gada 5. jūnijs |
| ISBN13 | 9781433131783 |
| Izdevēji | Peter Lang Publishing Inc |
| Lapas | 269 |
| Izmēri | 281 × 152 × 19 mm · 396 g |
| Valoda | Angļu |
| Redaktors | Cuenca, Joan |
| Redaktors | Zilles, Klaus |