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Objects of Desire: Consumer Behaviour in Shopping Centre Choices C. Dennis 2005 edition
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Objects of Desire: Consumer Behaviour in Shopping Centre Choices
C. Dennis
What determines where people shop? Why would shoppers visit one shopping centre rather than another? Developers, backers, planners and Government will wish to estimate the viability of proposed new centres. Developers wish to plan, build and/or improve shopping centres to maximize profitable retail sales and shopper satisfaction.
292 pages, 1, black & white illustrations
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2004. gada 23. novembris |
| ISBN13 | 9781403901705 |
| Izdevēji | Palgrave USA |
| Lapas | 271 |
| Izmēri | 140 × 216 × 20 mm · 476 g |
| Valoda | Angļu |
