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Managing Strategy Processes in Emergent Industries: The Case of Media Firms Johan Roos 1st ed. 1996 edition
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Managing Strategy Processes in Emergent Industries: The Case of Media Firms
Johan Roos
Based upon observation of and involvement in the strategy processes of three media firms a framework for strategy processes is proposed and a practical outline of how new strategy processes should be developed is presented.
178 pages, XII, 178 p.
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 1996. gada 20. novembris |
| ISBN13 | 9781349141494 |
| Izdevēji | Palgrave Macmillan |
| Lapas | 178 |
| Izmēri | 150 × 220 × 10 mm · 249 g |
| Valoda | Angļu |
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