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Essentials of Marketing Jane Martin 8. izdevums
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Essentials of Marketing
Jane Martin
A thorough insight into the core marketing concepts using real-life examples. Essentials of Marketing, 8th edition, by Martin and Blythe offers the most up-to-date critical perspectives on traditional marketing theories as well as contemporary concepts, using recent global examples, case studies and activities based on real-life issues.
384 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2023. gada 3. marts |
| ISBN13 | 9781292429533 |
| Izdevēji | Pearson Education Limited |
| Lapas | 384 |
| Izmēri | 266 × 195 × 18 mm · 704 g |
| Valoda | Angļu |
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