Communication in International Development: Doing Good or Looking Good? - Rethinking Development -  - Grāmatas - Taylor & Francis Ltd - 9781138569911 - 2018. gada 15. maijs
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International development stakeholders harness communication with two broad purposes: to do good, via communication for development and media assistance, and to communicate do-gooding, via public relations and information. This book unpacks various ways in which different efforts to do good are combined with attempts to look good, be it in the eyes of donor constituencies at large, or among more specific audiences, such as journalists or intra-agency decision-makers.

Development communication studies have tended to focus primarily on interventions aimed at doing good among recipients, at the expense of examining the extent to which promotion and reputation management are elements of those practices. This book establishes the importance of interrogating the tensions generated by overlapping uses of communication to do good and to look good within international development cooperation.

The book is a critical text for students and scholars in the areas of development communication and international development and will also appeal to practitioners working in international aid who are directly affected by the challenges of communicating for and about development.


182 pages, 3 Line drawings, black and white; 8 Halftones, black and white; 1 Tables, black and white

Mediji Grāmatas     Hardcover Book   (Grāmata ar cieto muguriņu un vāku)
Izlaists 2018. gada 15. maijs
ISBN13 9781138569911
Izdevēji Taylor & Francis Ltd
Lapas 182
Izmēri 240 × 163 × 19 mm   ·   424 g
Valoda Angļu  
Redaktors Enghel, Florencia
Redaktors Noske-Turner, Jessica

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