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Media Strategies for Marketing Places in Crisis Eli Avraham 1. izdevums
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Media Strategies for Marketing Places in Crisis
Eli Avraham
Growing competition between countries and cities over attracting infrastructure, investment, tourists, capital and national and international status mean that, a negative image is more harmful than ever. This book discusses the various dimensions of an image crisis and different strategies to overcome it, both in practice and theory.
256 pages
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2017. gada 22. decembris |
| ISBN13 | 9781138473546 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 256 |
| Izmēri | 150 × 220 × 20 mm · 630 g |
| Valoda | Angļu |
![Cover for Eli Avraham · Tourism Marketing for Developing Countries: Battling Stereotypes and Crises in Asia, Africa and the Middle East (Hardcover Book) [1st ed. 2015 edition] (2015)](https://imusic.b-cdn.net/images/item/original/140/9781137342140.jpg?eli-avraham-2015-tourism-marketing-for-developing-countries-battling-stereotypes-and-crises-in-asia-africa-and-the-middle-east-hardcover-book&class=scaled&v=1648176007)
