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Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies Philipp Klaus
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Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies
Philipp Klaus
Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management.
180 pages, 6 figures, 12 black & white tables
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2014. gada 4. decembris |
| ISBN13 | 9781137375452 |
| Izdevēji | Palgrave Macmillan |
| Lapas | 166 |
| Izmēri | 217 × 144 × 14 mm · 360 g |
| Valoda | Angļu |
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