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Strategic Partnership Management: Understanding Interfirm Collaboration for Competitive Advantage Richard Gibbs
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Strategic Partnership Management: Understanding Interfirm Collaboration for Competitive Advantage
Richard Gibbs
The strategic importance of interfirm partnerships, their growing complexity, volume and frequently international nature has amplified the relevance to ensure future leaders have the skills required to manage them. This book describes the strategic relevance of partnering, which frequently forms the basis for a firm’s competitive advantage.
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2026. gada 19. jūnijs |
| ISBN13 | 9781041028437 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 240 |
| Izmēri | 150 × 220 × 20 mm · 650 g |
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