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Ephemeral Retailing: Pop-up Stores in a Postmodern Consumption Era - Routledge Focus on Business and Management Ghalia Boustani
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Ephemeral Retailing: Pop-up Stores in a Postmodern Consumption Era - Routledge Focus on Business and Management
Ghalia Boustani
Often described as the "hottest" retail phenomenon, ephemeral retail concerns the growth of pop-up stores as a new mode of retailing. These temporary stores are designed to "pop-up" without notice, quickly attract crowds, then disappear or morph into something else.
126 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2023. gada 31. maijs |
| ISBN13 | 9781032570389 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 126 |
| Izmēri | 138 × 214 × 15 mm · 168 g |
