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Public Relations, Branding and Authenticity: Brand Communications in the Digital Age - Routledge New Directions in PR & Communication Research Rees, Sian (University of Swansear)
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Public Relations, Branding and Authenticity: Brand Communications in the Digital Age - Routledge New Directions in PR & Communication Research
Rees, Sian (University of Swansear)
Public Relations, Branding and Authenticity: Brand Communications in the Digital Age explores the role of PR and branding in society by considering the notion of authentic communications within the context of an emerging digital media environment.
196 pages, 1 Illustrations, black and white; 1 Illustrations, black and white
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2021. gada 30. septembris |
| ISBN13 | 9781032175188 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 196 |
| Izmēri | 236 × 143 × 27 mm · 304 g |
| Valoda | Angļu |
