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The Smart Organization: Creating Value Through Strategic R&d James Matheson
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The Smart Organization: Creating Value Through Strategic R&d
James Matheson
Why do some firms continually make poor R&D decisions while others can deliver a stream of successful products and services? This title stresses the importance of evaluating trade-offs, investigating alternatives, and getting buy-in across functions to ensure that decisions are viable from both technological and managerial perspectives.
304 pages, notes, index
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 1997. gada 1. oktobris |
| ISBN13 | 9780875847658 |
| Izdevēji | Harvard Business School Publishing |
| Lapas | 304 |
| Izmēri | 163 × 242 × 28 mm · 639 g |
