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Diversity in Advertising: Broadening the Scope of Research Directions Jerome D Williams 1. izdevums
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Diversity in Advertising: Broadening the Scope of Research Directions
Jerome D Williams
The successful advertisers of the 21st century must understand the importance of diversity in American Society. A number of characteristics must be considered such as: gender, age, ethnicity, sexual orientation, etc. Today over a quarter of Americans ide
472 pages, Illustrations
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2004. gada 23. februāris |
| ISBN13 | 9780805847949 |
| Izdevēji | Taylor & Francis Inc |
| Lapas | 472 |
| Izmēri | 236 × 160 × 33 mm · 866 g |
| Valoda | Angļu |
| Redaktors | Haugtvedt, Curtis P. (The Ohio State University, Columbus, USA) |
| Redaktors | Lee, Wei-Na |
| Redaktors | Williams, Jerome D. |
![Cover for Jerome D Williams · Advances in Communication Research to Reduce Childhood Obesity (Hardcover Book) [2013 edition] (2013)](https://imusic.b-cdn.net/images/item/original/103/9781461455103.jpg?jerome-d-williams-2013-advances-in-communication-research-to-reduce-childhood-obesity-hardcover-book&class=scaled&v=1607918411)
