Bridging Japanese / North American Differences - Communicating Effectively in Multicultural Contexts - William B. Gudykunst - Grāmatas - SAGE Publications Inc - 9780803948358 - 1994. gada 10. maijs
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Bridging Japanese / North American Differences - Communicating Effectively in Multicultural Contexts

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In this volume, Gudykunst applies his world-renowned approach to intercultural communication to the specifics of Japanese//North American communication. After laying out the basic theories of intercultural communication, the authors explain the similarities and differences in patterns of communication in Japan and the United States. They then demonstrate how an understanding of these contrasting patterns can help Japanese and North Americans communicate more effectively. By examining issues such as attitudes and stereotypes, ways to deepen the understanding of Japanese behaviour are suggested. Also discussed are the factors that influence motivation, knowledge and skills to increase communication effectiveness.


153 pages, black & white illustrations

Mediji Grāmatas     Paperback Book   (Grāmata ar mīksto vāku un līmēto muguru)
Izlaists 1994. gada 10. maijs
ISBN13 9780803948358
Izdevēji SAGE Publications Inc
Lapas 153
Izmēri 152 × 228 × 9 mm   ·   260 g
Valoda Angļu  

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