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The Psychology of the Asian Consumer 1. izdevums
The Psychology of the Asian Consumer
The Psychology of the Asian Consumer book highlights how consumer psychology can contribute to an understanding of Asian consumer behavior and is especially timely in light of today’s global economy and its focus on the Pacific Rim.
176 pages, 17 black & white tables
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2014. gada 27. oktobris |
| ISBN13 | 9780765644558 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 174 |
| Izmēri | 152 × 229 × 15 mm · 385 g |
| Valoda | Angļu |
| Redaktors | Lee, Leonard |
| Redaktors | Schmitt, Bernd (Columbia Business School, USA) |
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim