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Handbook of Relationship Marketing Atul Parvatiyar 1. izdevums
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Handbook of Relationship Marketing
Atul Parvatiyar
A guide to the key concepts, theories and applications of relationship marketing.
680 pages, 1, black & white illustrations
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2000. gada 7. februāris |
| ISBN13 | 9780761918103 |
| Izdevēji | SAGE Publications Inc |
| Lapas | 680 |
| Izmēri | 162 × 236 × 48 mm · 1,22 kg |
| Valoda | Angļu |
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