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Understanding the Professional Buyer: What Every Sales Professional Should Know About How the Modern Buyer Thinks and Behaves Peter Cheverton
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Understanding the Professional Buyer: What Every Sales Professional Should Know About How the Modern Buyer Thinks and Behaves
Peter Cheverton
Understanding the Professional Buyer is a practical guide for sales professionals. Providing insight into the behaviour and strategies of buyers it Includes guidance on; motivations and rewards, purchasing analysis and negotiation.
208 pages, Illustrations
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2010. gada 3. novembris |
| ISBN13 | 9780749461232 |
| Izdevēji | Kogan Page Ltd |
| Lapas | 208 |
| Izmēri | 158 × 232 × 13 mm · 316 g |
| Valoda | Angļu |
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