Pastāsti draugiem par šo preci:
International Communications Strategy: Developments in Cross-Cultural Communications, PR and Social Media Silvia Cambie
International Communications Strategy: Developments in Cross-Cultural Communications, PR and Social Media
Silvia Cambie
Offshoring, globalisation and the rise of China and India have been triggering unprecedented change in the communication sector. New channels of global communications are also being opened up by social media tools. This title talks about the cross-cultural challenges facing PR practitioners.
242 pages, black & white illustrations
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2009. gada 3. jūlijs |
| ISBN13 | 9780749453299 |
| Izdevēji | Kogan Page Ltd |
| Lapas | 240 |
| Izmēri | 165 × 237 × 23 mm · 510 g |
| Valoda | Angļu |
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim